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Strategic Plan

Delivering valued mobility options that inspire community pride

Cherriots began efforts to update its Strategic Plan in early January 2022. Throughout the process, Cherriots engaged with external stakeholders, community members, customers, and Cherriots team members to develop a plan that was comprehensive, detailed, and focused on the vision to deliver valued mobility options that inspire community pride.

Strategic Plan Materials

Read through the Strategic Plan materials below to better understand our goals as an agency and how we measure our progress.

Survey Results

One way we measure our progress is through regular surveys of our riders and the community at-large. Check out the most recent survey results from amongst our riders and the community from 2023-2024.

Community Value Survey

Customer Satisfaction Survey

LIFT Customer Satisfaction Survey

Fiscal Year 2025

TransDASH

Another way we measure our progress is by comparing ourselves to other transit agencies nationwide. We partnered with TransPro to compile this data quarterly and display it alongside national averages in the interactive dashboard below.